Business Organizations Products or Services †MyAssignmenthelp

Question: Discuss about the Business Organizations Products or Services. Answer: Introduction: The Hilton Hotel Park Lane London is going to organize a cultural event on Christmas and planning the activities for attracting the more visitors to take active participation. The dimensions of this cultural event will involve physical cultural manifestation such as infrastructure, art exhibition, music and performance art. The event management team will focus on social and cultural values of UK society to maintain the quality environment that helps to attract the more visitors (Van Niekerk, 2017). For example, the story, language and props will be based on the local values and include local language. The event tries to offer socio-cultural phenomena and allow the tourist and visitors to share their interest. Moreover, the event also contributes to the social and cultural life of host community to enhance the sense of place and encourage the pride of the community (Mallen Adams, 2017). The major attractions of this cultural event will be performances of professional artists and community games. The prizes will also offer to the winner, which will be the supersize for the visitors for celebrating Christmas. In addition to this, the hotel will offer food and beverages to guests (Ouyang et al., 2017). Analysis and categorization of event The event is based on the cultural theme of celebrating the Christmas as well as providing an enriching experience to tourists and visitors of Hilton hotel. The event management team will analyse and maintain the activities and environment according to modern culture celebration as well as include the traditional form of approach to maintain the dignity. This form of the event will support to attract a large number of tourists, as Hilton is an established brand (Park Park, 2017). The management will try to provide high-quality services and products that will help to engage the visitors.The location of the event is London Hilton Park Lane. The top management of Hilton hotel has developed a plan for celebrating the Christmas event. The address of the hotel is 22, Park Lane, Mayfair, London, W1K 1BE, UK. The visitors can book products and services through online sources (Barron Ali-Knight, 2017). The price of single, couple and family entry will be offered through the website of Hilto n Park Lane. The size of cultural event area will be 5000 sq/ft. The event management team will manage the party, food and beverages, cultural performance and private areas for the event according to numbers of participants (Chalip, 2017). This kind of approach and planning of location and size will support to manage the event successfully. Budget consideration The budget for the cultural event of Christmas celebration is proposed around 9-11 million that involve the development of location, decoration, facilities, food and beverages, party and performance areas as well the fees of professional performers (Dash Samantaray, 2018). The management of Hilton hotel offer fund for managing the operations and functions as per the planning of the event team. The event manager will distribute funds to respective teams for implementing the plan and maintain the required resources (Todd, et al., 2017). The budget will also concern about the security of tourist and visitors. Following is estimated distribution of budget for the cultural event: Table 1: Budget Particulars Cost () Development of infrastructure 1 million Decoration 1.5 million Facilities 2.75 million Food and beverages 2 million Fees of professionals 3 million Security 1.25 million Props and resources .50 million Numbers of participants The numbers of participants for the cultural event are fixed as Hilton hotel management has developed a plan to book products and services for 400 people. The event management team has identified the numbers of participles according to location, space for the event and maintaining the high standards to increase the brand value of hospitality organization (Christensen et al., 2017). The numbers of event team, professional performers and security staff were not included in numbers of participants. Event stakeholders and involvement To manage and organize the event successfully, the consideration of stakeholder is important for Hilton hotel event team. For managing the stakeholder, the team will apply stakeholder theory that will help to maintain the freedom, unity, and solidarity, social and economic connection for the all interested groups. By using this theory, the management will focus on the needs of stakeholders and offer the support and resources accordingly (Veal, 2017). Following are the key stakeholders of the event: Staff members: They are an important international stakeholder for a cultural event that will manage the tasks and operations related to design and implement the planning. The management will involve them by offering extra funds (Jones et al., 2018). Suppliers: For the event, the Hilton hotel will require the support of suppliers to decorate, maintain the facility of food and beverages according to the proposed menu. To engage the management will offer payment. Customer: Hilton hotel will engage them by offering the quality services and products. Owner: The owner of Hilton will provide directions and guideline for managing standards approach for managing event (Olson Brown, 2018). Reference List Barron, P. and Ali-Knight, J., 2017. Aspirations and progression of event management graduates: A study of career development.Journal of Hospitality and Tourism Management,30, pp.29-38. Chalip, L., 2017. Event bidding, legacy, and leverage. InThe Sage Handbook of Sport Management(pp. 401-421). London: Sage. Christensen, B.T., Ball, L.J. and Halskov, K., 2017.Analysing Design Thinking: Studies of Cross-cultural Co-creation. CRC Press. Dash, P.C. and Samantaray, M.N., 2018. Exploring determinants of a successful tourism experiencethe Nabakalebara event.International Journal of Event and Festival Management, (just-accepted), pp.00-00. Jones, T., Harrison, J. and Felps, W., 2018. How Applying Instrumental Stakeholder Theory Can Provide Sustainable Competitive Advantage.Academy of Management Review, pp.amr-2016. Mallen, C. and Adams, L.J. eds., 2017.Event Management in Sport, Recreation and Tourism: Theoretical and Practical Dimensions. Taylor Francis. Olson, E.D. and Brown, E., 2018. Perceptions of Students in an Event Management Program of Annotation Systems and Their Influence on Student Learning.Journal of Hospitality Tourism Education, pp.1-9. Ouyang, Z., Gursoy, D. and Sharma, B., 2017. Role of trust, emotions and event attachment on residents' attitudes toward tourism.Tourism Management,63, pp.426-438. Park, S.B. and Park, K., 2017. Thematic trends in event management research.International Journal of Contemporary Hospitality Management,29(3), pp.848-861. Todd, L., Leask, A. and Ensor, J., 2017. Understanding primary stakeholders' multiple roles in hallmark event tourism management.Tourism Management,59, pp.494-509. Van Niekerk, M., 2017. Contemporary issues in events, festivals and destination management. International Journal of Contemporary Hospitality Management, 29(3), pp.842-847. Veal, A.J., 2017.Research methods for leisure and tourism. Pearson UK. Location Hilton hotel Park Lane, 2018 [Accessed through] https://www.google.co.in/maps/dir/''/''/@51.5056327,-0.2204595,12z/data=!4m8!4m7!1m0!1m5!1m1!1s0x4876052f99d7b523:0x477b77a33607c0cd!2m2!1d-0.15042!2d51.5056536 [Accessed on 29th March 2018]